Ahrefs

Ahrefs is an SEO toolset for backlink analysis, keyword research, and competitive insights.

Website

ahrefs.com

Industry

SEO

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How to track Share of Traffic Value (SoTV) over time in Ahrefs

How it works

First click on "Site Explorer" in the top navigation menu
Then enter your website domain or URL in the search bar
Next click the search button
In Overview, click on the "General" tab
Next click the "Competitors" dropdown button
Then add competitors in the competitors popup
Click on "Apply" button to add the selected competitors
Click on the "Performance" metrics dropdown menu
Select "Share of Traffic Value" from the metrics dropdown to compare the performance of your competitors
Click on the date range dropdown in top right to view changes for different time periods
Then from the date selection menu select your preferred date range
Alternatively, click on the "Custom Range" to define a specific time frame for your analysis
Then, specify the start and end dates by selecting "From" and "To" in the custom range calendar
Finally, click "Apply" to confirm the custom date range
Now, you can view the detailed metrics for that specific date to analyze the data further

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