Klaviyo is a leading marketing automation platform tailored for e-commerce businesses to enhance customer engagement with targeted communication.
Duplicating a segment in Klaviyo allows users to efficiently replicate customized audience groups, saving time while maintaining consistency across campaigns.
This feature is particularly beneficial for marketers who need to experiment with minor tweaks in segmentation strategy without starting from scratch, ensuring a seamless workflow.
By leveraging segment duplication, businesses can better manage their customer outreach and refine their marketing approach for improved results.