Lemlist

Lemlist is an email outreach tool designed to help users create personalized email campaigns and automate follow-up sequences for better results.

Website

lemlist.com

Industry

Email

Share this article:

How to add a column to the leads in a campaign in Lemlist

Here is how to add a column to the leads in a campaign in lemlist

First click on "Campaigns" in the left sidebar under the Engage section
Then click on the campaign name from the campaigns list
Next click on the "Lead list" tab in the top navigation bar
Then click on the "Add" button in the top right corner of the leads table
Next click on "Create column" option from the dropdown menu
Finally click on the "Save" button in the "Add a new variable" dialog

Create your own interactive guide with Guideflow

Why should you add a column to the leads in a campaign in Lemlist

Lemlist is a dynamic platform designed to supercharge your email outreach campaigns.

One of its standout features is the ability to customize your campaigns by adding columns to the leads. This feature offers the flexibility to segment and personalize outreach, honing in on specific attributes of your target audience.

By incorporating additional columns, you enhance your campaign's efficiency and precision, making it easier to track lead-specific data, tailor messages, and ultimately, increase engagement rates.

This streamlined approach not only optimizes workflow but also maximizes the potential for conversion.

Last update

February 27, 2026

Tutorials