How to use the color picker for the background in Webflow

Here is how to use the color picker for the background in webflow

First, click on the background you want to change the color of
Then click on the color picker icon in the right sidebar under the Image & gradient section
Next click on the color value field in the right sidebar's Edit variable panel
Then click on the eyedropper tool icon in the color picker panel
Finally, click on the area where you want the color to match

Create your own interactive guide with Guideflow

Why should you use the color picker for the background in Webflow

Webflow empowers creators to design responsive websites with ease and flexibility.

Among its many features, the color picker for backgrounds stands out, offering a user-friendly way to enhance web aesthetics.

This tool allows for seamless selection and customization of colors, providing the freedom to experiment with various shades and hues, thereby ensuring a perfect fit for any design vision.

Utilizing the color picker in Webflow not only enriches visual appeal but also reinforces brand identity, making every web page distinct and engaging.

Last update

March 2, 2026

Tutorials

Built to impress

Why leading companies build with Guideflow

Create your first demo in less than 30 seconds.

Get started now