Ahrefs
Ahrefs is an SEO toolset for backlink analysis, keyword research, and competitive insights.
Website
ahrefs.com
Industry
SEO
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How to research competitors’ keyword difficulty in Ahrefs

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How it works

1. Click on "Site Explorer" in the top navigation menu
2. Click in the "Domain or URL" search field and type your competitors website
3. Click the orange "Search" button to start analyzing
4. Click on "Organic keywords" in the left sidebar menu
5. Here you’ll find your competitor’s keywords along with their keyword difficulty

Why should you use this feature?

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