How to insert a content block on a survey in Mailchimp

Here is how to insert a content block on a survey in mailchimp

First click on "Audience" item in the left sidebar menu
Then click on "Surveys" link in the expanded Audience menu
Next click on "Create new survey" button in the top right corner
Then click on the survey name input field
Next enter "Sample Survey" in the survey name field
Then click on the Audience dropdown menu
Next click on "Begin" button to start creating the survey
First click on the "Add question" button in the center of the page
Then click on the "Content block" option in the question type menu
Finally click on the dropdown menu labeled "Content block" in the right sidebar

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Why should you insert a content block on a survey in Mailchimp

Mailchimp is a versatile marketing platform that empowers businesses to engage with their audience effectively.

Inserting a content block into a survey on Mailchimp allows users to enhance their surveys by integrating rich media, personalized text, or additional information seamlessly. This feature elevates the survey experience, making it more engaging and informative for respondents.

The benefits of using content blocks within surveys include the ability to customize responses and gather more targeted feedback, ultimately leading to more insightful data collection and improved decision-making.

Last update

May 26, 2026

Tutorials