How to create a list in HubSpot

Here is how to create a list in hubspot

First in the left sidebar, click on CRM and select "Lists" from the options
Then click on the "Create list" button in the top right corner of the Lists page
Select the object with the records you want to segment in your list
Give your list a name
Select the type of list, either Active or Static
Click on the "Add filter" button in the Filters section
Select the object for which to set filters
Next select a filter category
You can add more filters, and refine them with AND/OR filters
Finally, click on the "Save list" button in the top right corner

HubSpot is a dynamic platform designed to streamline marketing, sales, and customer service for businesses of all sizes.

Creating a list in HubSpot allows you to organize your contacts by specific criteria, ensuring your marketing efforts are targeted and efficient.

This feature helps tailor communication to different audience segments, enhancing engagement and nurturing leads effectively.

Harness the power of personalized marketing with customized lists, making every interaction count while improving overall campaign outcomes.

Last updateFebruary 9, 2026