Semrush
Semrush is an SEO and digital marketing intelligence suite for growth-driven teams.
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How to track position changes over time in Semrush

How it works

  1. First click on the "SEO" tab in the main navigation menu
  2. In the left-hand sidebar, click "Organic Research" under the "Competitive Research" section
  3. Enter your domain in the domain input field
  4. Click "Search" to open the Organic Research report
  5. Open the "Position Changes" tab to see keyword movement data
  6. Scroll down to the "All Position Changes" 
  7. Use the filters to view New, Lost, Improved, or Declined keywords

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Why should you use this feature?

Semrush is a powerful digital marketing tool designed to enhance your online visibility and discover marketing insights.

Tracking position changes over time in Semrush allows you to monitor the performance of your keywords with precision. This feature gives you an at-a-glance view of how your strategies impact your search rankings, enabling you to stay ahead of competitors.

The benefit of using this feature is clear: it empowers you to adapt swiftly to market changes, optimize your strategies, and ultimately drive more traffic and growth to your business.

Last update
December 19, 2025
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