Klaviyo is a powerful tool designed to enhance email marketing by understanding customer behavior.
Adjusting the time zone setting in your Klaviyo account ensures your communications are sent at the most optimal times. This feature allows you to align your marketing strategies with your audiences' local times.
This adjustment can significantly improve engagement rates and potentially boost conversions by reaching your customers when they are most active and receptive.
Utilizing this feature supports targeted messaging, making your marketing efforts more effective and personalized.