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How to view shared competitor backlink gaps in Semrush

Here is how to view shared competitor backlink gaps in semrush

  1. First click on the "SEO" section in the top navigation menu
  2. Then click on "Backlink Gap" option in the left sidebar menu
  3. Next click in the first domain input field to enter your domain
  4. Add the competitor domains in the remaining fields
  5. Click the "Find prospects" button to generate backlink data
  6. In the results, go to the "Shared" tab to view referring domains that link to both your site and your competitors
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Why should you view shared competitor backlink gaps in Semrush

Semrush is a powerful tool designed to enhance and simplify digital marketing efforts.

One of its standout features, the Competitor Backlink Gap, illuminates where competitors are earning backlinks that you are missing. By examining these shared gaps, you can uncover new opportunities to build your own site's authority.

This insight not only helps refine your backlink strategy but also improves your competitive edge, aiding in more efficient and targeted SEO improvements. Embracing these insights fuels your site's growth and success by closing the gap on competitors.

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