Klaviyo
Klaviyo is a unified customer platform that helps online brands own their data, automate marketing, and build lasting relationships through personalized email, SMS, and customer experiences at scale.
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How to show your sign-up form when a visitor is leaving the page in Klaviyo

Here is how to show your sign-up form when a visitor is leaving the page in klaviyo

  1. First click on "Sign-up forms" in the left sidebar menu
  2. From the list of forms, locate the form you want to update
  3. Next click on the menu icon (three dots) next to the selected form
  4. Select "Edit" option from the dropdown menu
  5. Then click on "Targeting and behavior" option in the left settings panel
  6. Click on the "Display" tab in the targeting and behavior settings
  7. In the timing section, click on the "Show form" dropdown
  8. Select "Based on rules" option from the dropdown menu
  9. Then turn on the "When visitor is exiting the page" option
  10. Finally, click the ‘Publish changes’ button in the top-right corner to apply the setting
  11. Your form will now appear when visitors are about to leave the page, ready to capture their attention before they go

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Why should you show your sign-up form when a visitor is leaving the page in Klaviyo

Klaviyo is a comprehensive tool designed to boost online customer engagement through intelligent email and SMS marketing.

One of Klaviyo's dynamic features is its ability to display a sign-up form as visitors are about to leave a page, which effectively captures potential leads that might otherwise be lost.

This exit-intent pop-up strategically increases your chances of engaging and retaining potential subscribers by offering timely prompts when their attention is most needed.

Utilizing this feature can significantly enhance your subscriber list, ultimately leading to more loyal customer relationships and increased conversions.

Last update
February 18, 2026
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