Ahrefs
Ahrefs is an SEO toolset for backlink analysis, keyword research, and competitive insights.
Website
Industry
SEO
Share this article:

How to organize keywords by Informational intent in Ahrefs

Here is how to organize keywords by informational intent in ahrefs

  1. First click on "Matching terms" in the left sidebar menu
  2. Then click on "Intents" dropdown in the filter toolbar
  3. Next click on "Informational" option in the Intents dropdown menu
  4. Then click "Apply" button to apply the filter
  5. Finally click "Show results" button to display the filtered results

Create your own interactive guide with Guideflow

Why should you organize keywords by Informational intent in Ahrefs

Ahrefs is a powerful tool designed to enhance your online presence by optimizing your website's performance.

One of its standout features is the ability to organize keywords by informational intent, allowing users to tailor content that meets specific searcher needs.

This approach is crucial for targeting users seeking knowledge, thereby increasing engagement and attracting quality traffic.

Harnessing this feature within Ahrefs ensures you deliver relevant, authoritative content, ultimately boosting search visibility and audience trust.

Last update
June 16, 2026
Cursor MariaA cursor points to a button labeled "James."

Create your first demo in less than 30 seconds.