Klaviyo
Klaviyo is a unified customer platform that helps online brands own their data, automate marketing, and build lasting relationships through personalized email, SMS, and customer experiences at scale.
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How to edit a tag group in Klaviyo

Here is how to edit a tag group in klaviyo

  1. First click your organization name in the bottom left corner
  2. Next click on "Settings" option in the user dropdown menu
  3. Click on "Tags" option in the left settings menu
  4. Find the tag group you want to edit in the tags section
  5. Then click on the menu icon (three dots) in the top-right corner next to it
  6. Select the "Edit tag group" option in the dropdown menu
  7. Enter a new name for the tag group in the tag group name field
  8. Finally click on "Update tag group" button to save the changes

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Why should you edit a tag group in Klaviyo

Klaviyo is a powerful platform designed to enhance email marketing and automated customer engagement.

Editing a tag group in Klaviyo allows users to organize and categorize contacts effectively. This feature enables streamlined management of marketing campaigns by segmenting audiences based on specific criteria.

Utilizing this feature makes targeting more precise and communication more relevant, consequently boosting campaign success and fostering customer loyalty. Efficient tag management ensures that your messaging resonates with the right audience every time.

Last update
February 4, 2026
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