How to create a campaign?

What is Campaign Monitor?

Campaign Monitor is an email marketing and automation platform that helps businesses create, send, and optimize email campaigns. It offers a range of features, including drag-and-drop email builder, audience segmentation, automation workflows, and analytics. Campaign Monitor aims to simplify email marketing and provide tools to engage and convert customers effectively.

Who is it for?

Campaign Monitor is suitable for businesses and organizations of all sizes that want to leverage email marketing to engage their audience, nurture leads, and drive conversions. It is particularly beneficial for marketers and small business owners who do not have extensive technical knowledge but still want to create professional-looking email campaigns. Campaign Monitor caters to users who are looking for an intuitive platform with robust features to streamline and optimize their email marketing efforts.

How does Campaign Monitor work?

Campaign Monitor works as an integrated email marketing platform that allows users to create, automate, and track their email campaigns. Users start by creating an account on Campaign Monitor's website. They can then design their email templates using the drag-and-drop editor or choose from a selection of pre-designed templates. Campaign Monitor offers audience segmentation based on various criteria, such as demographics and past engagement, to help users send targeted and personalized emails. Users can automate email workflows based on customer behavior or specific triggers, such as sign-ups or purchases. The platform provides analytics and reporting to measure the effectiveness of campaigns and optimize strategies.

How is Campaign Monitor used?

Campaign Monitor is used by businesses to create and manage engaging email campaigns. Users start by setting up their Campaign Monitor account and designing their email templates using the visual editor. They can then import their email list or create segments based on specific criteria. Campaign Monitor allows users to schedule automated email sequences, send personalized messages, and automate follow-ups. Users can also set up triggered email campaigns based on customer actions, such as abandoned carts or website visits. The platform provides real-time analytics and reports to track email performance, measure conversions, and optimize campaigns.

See a quick interactive demo about Campaign Monitor