Ahrefs
Ahrefs is an SEO toolset for backlink analysis, keyword research, and competitive insights.
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How to track branded paid keyword performance in Ahrefs

Here is how to track branded paid keyword performance in ahrefs

  1. First click on "Site Explorer" in the top navigation menu
  2. Then click in the domain search field to enter a URL
  3. Click the "Search" button to analyze the URL
  4. Click on "Paid keywords" in the left sidebar menu
  5. Click on "Add filter" button in the filter toolbar
  6. Click "Keyword" dropdown in the filter options
  7. Click in the input field and type in your brand name to filter results
  8. Click the "Apply" button
  9. Finally click "Show results" button to apply the keyword filter

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Why should you track branded paid keyword performance in Ahrefs

Ahrefs is a powerful SEO toolset designed to enhance your website's search engine visibility and performance.

Tracking branded paid keyword performance in Ahrefs allows you to gain insights into how your specific branded terms fare in the competitive paid search landscape. This feature enriches your marketing strategy by providing detailed performance metrics.

Utilizing Ahrefs for branded keywords helps refine your advertising efforts, ensuring that your brand stands out and resonates with your target audience. This is a crucial advantage for maintaining market dominance.

Last update
June 16, 2026
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