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How to pause a step on an automation in Mailchimp

Here is how to pause a step on an automation in mailchimp

  1. First click on the "Automations" item in the left sidebar menu
  2. Next click on the "Finish Setup" button in the main automation flow screen
  3. In the automation flow builder, click the menu icon (three dots) next to the "Add tag 2025" action block
  4. Finally click the "Pause" option from the dropdown menu that appears
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Why should you pause a step on an automation in Mailchimp

Mailchimp is a powerful tool designed to simplify email marketing automation for businesses of all sizes.

The ability to pause a step in your Mailchimp automation empowers you to strategically control your marketing campaigns. This feature supports your decision-making process, allowing time to make necessary adjustments without disrupting the overall flow.

Pausing a step offers flexibility, ensuring your campaigns are always aligned with your brand and audience expectations. It provides the opportunity to fine-tune content, enhancing engagement and boosting overall effectiveness.

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