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What is Supermetrics?

Supermetrics is a data analytics and reporting tool that helps businesses aggregate and analyze data from various marketing platforms, social media platforms, and other online sources in one place. It automates data extraction, transformation, and loading for easy and comprehensive reporting.

Who is it for?

Supermetrics is for marketers, data analysts, and professionals who need to collect, analyze, and visualize data from multiple sources to make informed decisions. It is particularly valuable for marketing teams that want to streamline their reporting processes and gain deeper insights into their marketing performance.

How does Supermetrics work?

Supermetrics works by connecting to different data sources and pulling data into popular analytics and reporting platforms such as Google Sheets, Excel, Data Studio, and BigQuery. Users can create custom data connectors using Supermetrics, allowing them to fetch data from platforms like Google Analytics, Facebook Ads, LinkedIn Ads, and more. Supermetrics provides an intuitive interface where users can configure data queries and schedule automated data refreshes, eliminating the need for manual data extraction and allowing for real-time and accurate reporting.

How is Supermetrics used?

Supermetrics is used by marketers and data analysts to streamline data collection and reporting processes. Users can set up data connections to various platforms and define the metrics and dimensions they want to collect. Supermetrics then gathers the data in real-time or periodic intervals and consolidates it into the designated reporting platform. Users can create custom reports, perform data analysis, and visualize insights using the features available in the reporting platform. Supermetrics also supports data transformation and manipulation, allowing users to clean and optimize their data before analysis. By automating the data collection and reporting process, Supermetrics saves time and improves the accuracy and efficiency of data-driven decision-making.

See a quick interactive demo about Supermetrics