Typeform
Typeform is a user-friendly form builder that creates interactive and engaging surveys and questionnaires.
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How to pull data in through a utm_medium parameter into an existing form in Typeform

Here is how to pull data in through a utm_medium parameter into an existing form in typeform

  1. First click on a workspace item in the left sidebar
  2. Then click on the "..." icon to the right of "My branded typeform"
  3. Next select "Workflow" from the dropdown menu
  4. Then click on the "+" icon under "Pull data in"
  5. Then enable the utm_medium parameter under Source tracking
  6. Finally click on the "Save" button

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Why should you pull data in through a utm_medium parameter into an existing form in Typeform

Typeform transforms boring surveys into engaging conversations.

By leveraging the utm_medium parameter, you can seamlessly capture and track marketing source data within your Typeform responses.

This feature fosters better insights into which channels drive the most traffic, empowering you to refine marketing campaigns and allocate resources efficiently.

Collecting this data effortlessly in Typeform enhances your ability to tailor communication strategies to segmented audiences for improved engagement.

Last update
August 3, 2026
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