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How to turn on using field of study data for ads on LinkedIn

Here is how to turn on using field of study data for ads on linkedin

  1. First click on the "Me" dropdown menu in the top navigation bar
  2. Then click on "Settings & Privacy" option from the dropdown menu
  3. Next click on "Advertising data" option in the left sidebar menu
  4. Then click on "Education and skills" option in the Profile data section
  5. Finally click on the "Field of study" checkbox to enable this advertising preference
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Why should you turn on using field of study data for ads on LinkedIn

LinkedIn is a powerful platform where professionals connect, network, and explore opportunities to grow their careers.

Activating the field of study data for ads on LinkedIn allows advertisers to precisely target users based on their educational backgrounds. This feature helps in reaching audiences who are more likely to engage with the content, based on their academic interests and fields of expertise.

By leveraging this data, businesses can ensure their ads are shown to the most relevant audiences, enhancing ad performance and maximizing return on investment, all while building meaningful professional connections.

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