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How to turn on using Desktop/Laptop Users interest for ads on LinkedIn

Here is how to turn on using desktop/laptop users interest for ads on linkedin

  1. First click on the "Me" dropdown menu in the top navigation bar
  2. Then click on "Settings & Privacy" option in the dropdown menu
  3. Next click on "Advertising data" option in the left sidebar under Settings
  4. Then click on "Interests and traits" option in the Activity and inferred data section
  5. Next click on the "Desktop/Laptop Users" checkbox to select this interest category
  6. Finally click on the "Save interest settings" button to save your changes

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Why should you turn on using Desktop/Laptop Users interest for ads on LinkedIn

LinkedIn is a professional networking platform aimed at connecting industry professionals and fostering business growth.

Utilizing Desktop/Laptop Users interest for ads on LinkedIn elevates your advertising strategy by enabling highly targeted ad delivery. This feature allows advertisers to tap into specific professional interests, ensuring that their message resonates with the right audience.

Activating this interest-based targeting ensures ads are shown to users who are most likely to engage, offering a cost-effective way to reach potential customers and connect with industry influencers more efficiently.

Last update
March 13, 2026
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