LinkedIn is a professional networking platform that helps individuals and businesses connect, share opportunities, and grow careers. It offers tools for recruiting, marketing, sales, and learning, with over 1 billion members worldwide, including executives from every Fortune 500 company.

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linkedin.com

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Leadgen

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How to turn on using degrees data for ads on LinkedIn

Here is how to turn on using degrees data for ads on linkedin

First click on the "Me" dropdown menu in the top navigation bar
Then click on "Settings & Privacy" option from the dropdown menu
Next click on "Advertising data" option in the left sidebar under Settings
Then click on "Education and skills" option in the Profile data section
Finally check the "Degrees" checkbox to enable degree-based ad targeting

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Why should you turn on using degrees data for ads on LinkedIn

LinkedIn is the premier platform for professional networking and growth.

Activating degrees data for ads on LinkedIn allows businesses to target their advertisements based on the educational background of users. This feature enables advertisers to reach a more precise audience by honing in on specific qualifications relevant to their product or service.

Utilizing degrees data can significantly enhance ad performance by ensuring that the content reaches individuals most likely to benefit from or engage with the offer, resulting in higher conversion rates.

Last update

March 13, 2026

Tutorials