Linkedin
LinkedIn is a professional networking platform that helps individuals and businesses connect, share opportunities, and grow careers. It offers tools for recruiting, marketing, sales, and learning, with over 1 billion members worldwide, including executives from every Fortune 500 company.
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How to turn on using connections data for ads on LinkedIn

Here is how to turn on using connections data for ads on linkedin

  1. First click on the "Me" dropdown menu in the top navigation bar
  2. Then click on the "Connections" option in the Profile data section
  3. Next click on the "Settings & Privacy" option in the dropdown menu
  4. Then click on the toggle switch to turn off "Use connections data"
  5. Finally toggle on the "Use connections data" switch to enable connection-based advertising

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Why should you turn on using connections data for ads on LinkedIn

LinkedIn is the world's premier professional networking platform, enabling individuals and businesses to connect and grow.

By using connections data for ads on LinkedIn, businesses can leverage their network to enhance ad targeting. This feature allows advertisers to tap into their social connections, creating more personalized and relevant advertising experiences.

Utilizing connections data improves ad performance by reaching audiences more likely to engage or convert, making advertising efforts both efficient and effective.

Last update
March 13, 2026
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